Social media marketing

1.1. Create content for Facebook, Instagram, TikTok, YouTube, and Pinterest (UGC short videos and images).

→ Guidelines and education will be provided.

1.2. Schedule and post content across all platforms at the requested frequency.

1.3. Repost content on the Amazon Posts platform.

1.4. Analyze social media post performance to optimize formats, timing, and frequency.

1.5. Stay updated on social media algorithm changes and platform best practices.

1.6. Create and manage organic UGC content campaigns.

** Guidelines and education will be given.

2. Content Creation

2.1. Create content for social media and the Shopify website blog.

2.2. Create video script briefs and UGC photo briefs; coordinate with freelancers (e.g., via Fiverr).

2.3. Research social media trends on TikTok, YouTube Shorts, Instagram, Facebook, and Pinterest to recommend new content formats and topics.

2.4. Create and optimize product listings for Google Shopping.

2.5. Repurpose existing content (e.g., turning long-form videos into short videos).

2.6. Conduct monthly content audits and generate reports on content traffic and engagement.

2.7. Assist with influencer outreach and coordination.

**  Guidelines and education will be provided.

3. Email Marketing Management

3.1. Create and manage email campaigns using platforms such as MailChimp.

3.2. Analyze email campaign performance and suggest improvements.

3.3. Manage and maintain the email subscriber list.

3.4. Research competitor email strategies and recommend optimal flows.

3.5. Set up and optimize email automations.

** Guidelines and education will be given.

4. AI Tools Coordination

4.1. Use ChatGPT and other AI tools to assist with content creation and posting.

4.2. Research and recommend new AI tools that improve efficiency and productivity.

** Guidelines and education will be given.

5. Search Engine Optimization (SEO)

5.1. Create and publish SEO-optimized blog posts on the Shopify website.

5.2. Implement internal and external blog linking strategies.

→ Guidelines provided.

5.3. Assist with backlink building efforts.

5.4. Conduct keyword research to develop blog content ideas.

5.5. Track and report SEO performance using Google Analytics, Google Search Console, and SEO tools like SEMrush or Ahrefs.

** Guidelines and education will be given.

6. Automation

6.1. Research and recommend automation solutions for content creation and posting workflows.

6.2. Recommend automation for email marketing flows.

6.3. Identify other opportunities for marketing task automation.

7. Bonus Skills (Not Required)

7.1. Experience with Facebook Ads or Google Ads management is a plus.

• 3+ years of experience in Social Media Marketing.
• Strong knowledge of TikTok, YouTube, Instagram, Facebook, and Pinterest.
• Proficiency with tools: ChatGPT, Canva, MailChimp, Shopify, Google Analytics, Google Search Console, Facebook Insights.
• Ability to learn quickly and adapt to new technologies.
• Creativity in marketing and content ideation.
• Independent thinking and problem-solving abilities.
• Strong research skills.

Note: Training and guidance will be provided for all listed tasks.

Job Details:

• Part-time: 20 hours/week; 12.00 PM - 16.00 PM. Potentially to be upgraded to Full-time position.
• Permanent.
• Work from home.
• High speed and stable internet is required.
• Salary range: 15,000 – 20,000/month

Benefits: 

• Paid Philippine Public Holidays
• 3 Paid Sick Leave Days per Year
• Performance Bonus
• Result-driven management - No monitoring system.
• Most updated experience in e-Commerce marketing including social media, content creation, SEO, email marketing, and relevant aspects. 
• Training and career development opportunities